In today's online world where online presences are everything, effective branding is one of the most important steps in starting a photography business. At face value, branding shows itself in the form of a logo, tagline, consistent color palette, and all of that other marketing stuff. But before you run out and hire someone to
When I first embarked on my self employment/freelance journey 2 years ago, my motivation to do so was fueled by a group of digital nomads whose blogs I had followed for months. I was intrigued by their personal stories and journeys to success, as well as the tips and advice they gave along the way.
Confession: I've had a decade long crush on New York City, and even in my late 20s, the allure of the big city continues to make my heart race with excitement. My first trip to the Big Apple happened in March 2002, just months after the attacks on the World Trade Center on September 11th.
Whether you reside in Seattle or not, chances are you're familiar with Sir Mix-a-Lot's ever-popular song, "Baby Got Back." The song made its debut in 1992 and continues to be a cultural reference over 20 years later, most recently in Nicki Minaj's hit single, "Anaconda." While we all know about Mix's musicianship and general love of
Late September 2014 marks my second full year in business as a self employed photographer and businesswoman, and I can hardly believe how fast time has flown. Looking back on last year's one year marker, I can still taste the fear of failure and wondering each month where my next pay check would come from. Surprisingly,
In 2003, the world was introduced to WordPress, an open source blogging tool and content management system (CMS) available to users for free. Fast forward to February 2014, and WordPress has been downloaded more than 20 million times. Suffice to say it's created quite a revolutionary change in the blogging and website world! The best
For some reason, September feels like it was the longest month of the year. Perhaps it was because I wasn't hair brained busy with shoots this month, which was actually a good thing because I really needed the down time to focus on other projects. So, all this is to say that September wasn't the
Typography and fonts, when used appropriately, can have an amazing effect on visual elements including photos and websites. As a photographer turned web designer, I've gone down the typography wormhole numerous times, finding myself scrolling endlessly through sites such as Font Squirrel and Da Font, searching for the right fonts that give the proper pizazz
Whether you're an amateur or a professional photographer, getting the courage to photograph people can be tough to come by. There's just something very personal to having someone take your photo, especially if it's at an unexpected moment on the street. A reader recently asked me some questions about the best ways to approach strangers
The month of August began and ended with music festival madness, but it also included a fun and relaxing family vacation to San Diego as well. The rest of the month had its share of event and real estate photography work as well, but it was largely a nice relaxation month during which I had
